Part 1: Rethinking journalism curricula
Part 2: Mass media environment for Africa
Part 3: African mass media history and post colonial press
Part 4: Freedom of the press, philosophy and ownership
At the end of the course, students will
1. IDENTIFY the theories of mass communication and mass media effects on society.
2. DISCUSS the history of the mass media and their influence on social behavior.
3. EXPLAIN ethical issues in the mass media effects, for example, advertising.
4. ANALYZE value transmission by the mass media on demographic groups in society.
DISCUSS the state of the mass media in Africa and its impact on society in the era of the Internet and Social Media.