Syllabus

• advertising influence
• marketing campaigns
• Ad techniques
• weaponizing information
• strategic communication
• Brand advertising
• Persuasion in advertising
• Coca-Cola campaign
• Branding
• Psychology of advertising
• creative ad campaigns
• strategic communication
• branding 2
• Advertising Techniques
• Ad benefits
• advertising impact
• marketing techniques
• Advertising agencies 1
• History
• Ad agencies 2

Video Lectures